Earlier this month, the Smashing Pumpkins unleashed their thirteenth studio document, Aghori Mhori Mei. It comes as a blinding return to kind, with Billy Corgan and the gang delivering a slew of prog-infused rock and roll bangers.

Whereas the document is a powerful dose of basic Pumpkins, Aghori Mhori Mei was launched with little or no fanfare. The band avoided releasing teaser tracks, with sole single Sighommi dropping on the identical day because the album’s launch. However now, Corgan is taking promotion into his personal palms.

In a string of AI-enhanced movies, the Pumpkins frontman is encouraging followers to hearken to the band’s new document. And he’s ensuring all people can perceive his plea, the AI know-how translating his message into eight completely different languages.

The unique video was recorded in Corgan’s native English, earlier than AI firm Curious Refuge translated it into French, German, Greek, Italian, Japanese, Spanish and Portuguese.

“Good day, everybody – William Patrick Corgan right here of the Smashing Pumpkins, talking to you thru the magic of AI!” Corgan’s message begins.

“However don’t fear!” he continues. “Earlier than AI destroys every part, together with all tradition, please know the Smashing Pumpkins have a brand new album out, Aghori Mhori Mei! That’s proper, a return to our old-school roots! Billy, Jimmy, and James, getting again to the old-school guitar fashion that we’re recognized for!”

With a brand new document and new guitarist, it’s a reasonably thrilling time to be a Pumpkins fan proper now. Kiki Wong wasn’t concerned within the recording of Aghori Mhori Mei, however she’ll be performing the document reside and placing her personal spin on tracks.

To have fun the brand new document, you possibly can seize tickets to catch the grunge legends on tour. The Smashing Pumpkins are presently trekking spherical American in help of Inexperienced Day.